Stan founded The Richards Group in Dallas, Texas, as a freelance practice after graduating from Pratt Institute in New York. Over the next 20 years, it became one of the nation’s premier creative resources. In 1976, it became a full-service advertising agency.
Stan’s work has received awards in virtually every major competition in the world. In 1999, Stan received the highest honor available to a creative with his election to the Art Directors Hall of Fame, joining such luminaries as Walt Disney, Norman Rockwell, and Andy Warhol. In 2015, the University of Texas renamed its nationally recognized advertising program the Stan Richards School of Advertising & Public Relations.
Apart from business, Stan’s interests include skiing in Utah and fly-fishing the backwaters of Laguna Madre. He is an avid runner, having logged 40,000 miles.